Five Ways to Prepare for Digital Success in 2018
With a new year, brands may have their budgets set—but must determine how to spend their marketing budgets to ensure they reach their annual digital goals. This includes but is not…
Why Pinterest Still Matters & How to Reach Your Audience
Gone are the days of just Facebook and Twitter as the main players. Nowadays, there are countless apps popping up, and typically being born from the original pack, or at…
Rise of the Gifs
According to Twitter's blog - "last year, people on Twitter shared over 100 million GIFs..."- no big deal right? Perhaps that's why Twitter has also allowed brands and consumers to…
Because Live Streaming Content Still Needs Planning
Today, live streaming has taken a new identity. Multiple identities in fact. From Meerkat (sorry buddy), to Periscope (from Twitter) to Facebook Live to YouTube Live (and many other players…
Five Things 2015 Taught Us About Digital Marketing
Digital marketing changes quickly. We've known that forever. But lately, it's changing even more quickly. Our current social media channels are evolving everyday. New competitors are rising through the wood…
Nostalgia Marketing: Is It Just A Phase?
Since the beginning of #throwbackthursday and the more recent #flashbackfriday – consumers and brands have been taking a look back at what the past was and means. It could be…
Instagram Search: What it Means for Brands
Instagram has been tweaking their search functionality for quite some time. This allows consumers to discover more and to follow and engage with fresh new content. Instagram is similar to…
5 Simple Yet Effective Ways to Promote Your Brand's Blog
Having a blog is awesome. Promoting it's content is even more awesome, if done well. The below list addresses simple but effective ways for your content distribution strategy. 1. Share,…
5 Tips to Establish Your Brand
Do you want to be a brand that is boring and bland on their website, blog, and social media? I hope not. Instead, ensure that your brand invests some time,…
5 Tips For Online Brands to Better Know Customers
Whether you’re a small business or a global business, knowing your audience is the backbone of selling your products and services. Without this knowledge, you’re basically throwing stuff at a…