5 Predictions for Social Media in 2014
With the decreased level of online interest span, the rise of social media platforms and applications that emphasise quicker circulation, images, videos, and news centric contents will see a boost…
Micro-Social Networking: The Future of Social Media?
Screenshot from Line's websiteCall it a phase, despite enhanced privacy features now we hate sharing personal stuffs on Facebook but not on a platform enabling a direct one to one…
Social Media Gamification: Should You Play
Have you ever felt the excitement of earning a new badge in foursquare? Don’t you feel lucky when you take a look at those retired badges you’ve earned on foursquare? I…
Twitter Competitive Analysis: Beginner’s Guide
A social media strategy for an organization is either incomplete or obsolete if it doesn’t contain any competitive analysis. And among all the social media channels, twitter alone can tell…
The Process of Creating a Social Media Policy
As I wrote in my last Article, irrespective of the type whether it’s a ‘Floating’ or ‘Fixed’ every social media policy should be propelled through a filtered process of certain…
Social Media Policy: Setting Up the Appropriate Model
According to a report by eMarketer, 4 out of every 5 computer users use social media platforms actively. Under such an influence, it is quite easy to depict the scene…
Social Media and Crowdsourcing: Cons
As I wrote in my previous article about crowdsourcing and social media, Crowdsourcing has been successful in finding out a void in the market and creating a brand new market…
Social Media and the Crowdsourcing: Applicability & Effectiveness So Far
The best thing about social media which turned it into an instant success is the fact that it has been powered by the people. It has something to offer to…
6 of the Best Social Media Campaigns Ever
Modern day narrative is written in the script of social media. You have to make your presence felt at social media platforms or soon you will be a non entity.…
Social Media for Publicity & Advertising: The DON’Ts
Continuing from my last article in the SMC Clubhouse about basic do’s of social media for publicity & advertising, I am covering the DON’Ts in this article. Quoting from that…