Tips for Driving Sales with Pinterest
It’s no secret that Pinterest has had a major impact on social media. Ranking itself as the fourth most popular social media website in the world next to Facebook, Twitter,…
Top Social Media Trends for 2016
Social media has always been a very unique way to perform marketing. Ever since its conception, critics have insisted that social marketing is not a viable marketing strategy, but it…
An Entrepreneur’s Guide to Social Media Branding
Originally published on Virgin.com Do you ever wonder if you can make yourself into a brand through social media? You think you aren’t anybody special, but you have a unique…
What Happened to Social Media User Engagement?
Brands are using social media now more than ever to build communities and drive ROI! Forrester reports that 80% of the top 50 global brands actively post to the top…
7 Deadly Sins of Social Media
I love the passion that people have for Social Media and for those who have dedicated their time to learning the tools of the trade, and are open to the…
Bricks, Clicks and Cash From E-Commerce and Storefronts
By now, e-commerce is already an integral component of the consumer economy. While e-commerce is already an accepted means for shopping and conducting business, some people still are uncertain of…
Is it Possible to Market with a Goal to Break the Internet?
For digital marketers, success is sometimes defined when content goes viral. The elusive term is a goal that many attempt, few actually succeed. Why? Probably because forcing something to go…
Take a Tour of Dell’s Social Strategy with Alison Herzog
One look at the battleship gray cubicleland of Dell and you'd think this company is stuck back in days of "Dude, it's a Dell!" They started in Austin 30 years ago,…
5 Twitter Tools Everyone Should Be Using
Twitter is full fantastic information and insights. However, most social media marketing people are not using it to it's full potential. When data tools are added to sift through Twitter's…
Social Enterprise Collaboration Tools Bring Social Business to Life!
Social networks for business help enterprises effectively collaborate across departments, offices and countries. These tools give employees a sense of online community and help forge connections between different parts of…