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Why Mobile Marketing Is Essential For Businesses – Big and Small

With all the current technology available today it’s essential for businesses to be aware and informed about the ever-changing world of mobile advertising and marketing. To begin, mobile advertising creates a greater opportunity for businesses to be able to connect with customers. Current statistics show that 70% of people will contact a business after a […]

SEO

SEO Tactics From 2015 That Will Still Rule In 2016

The SEO industry is vulnerable to various factors and with the passage of each month we see something new arriving in this sphere that affects all the methodologies in various ways. If you consider the practices that worked big time in 2012, they are definitely not going to work currently. As we have stepped into […]

SMC

Adding Social Media to the Supply Chain

Is A Lack of Presence on Social Media Impacting the Supply Chain? If you had to ask supply chain executives about social media, they’d probably get stuck somewhere after the word social. Why? Their goal is to ship. Not to socialize. Today’s consumers keenly aware of the products they like and are equally in tune with what alternatives […]

How to Ensure Your Key B2B Marketing Presences Align With Your Branding

How to Use Social Media for Content Ideas

Social media is all-pervasive today. It connects minds and thoughts together; provides platforms for all kinds of views to be expressed. It has definitely made the world, a very small place to be. Thus, there can be no doubt why it should not be considered as a great innovative and inspiration tool for writing. After […]

Untitled design-4

Nostalgia Marketing: Is It Just A Phase?

Since the beginning of #throwbackthursday and the more recent #flashbackfriday – consumers and brands have been taking a look back at what the past was and means. It could be a memory that was cherished, an accomplishment achieved, an uphill battle overcome, or just something really funny. Apps like Timehop have allowed people to look […]

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How To Use Infographics to Tell a Story

It seems everyone is taking to heart that a picture is worth a thousand words. For every link you click, there seems to be an Infographic to greet you. Defined as “graphic visual representation of data, knowledge or information,” Infographics are being used in a variety of ways to tell a story. Like everything on […]