In this episode of Marketing Made Simple TV, Margaret Molloy, Chief Marketing Officer of Velocidi sits down with host Jeff Ogden and shares key take-aways from The CMO Club Innovation Summit in NYC. Learn what’s on the minds of leading CMOs today.
Specifically, you’ll learn:
1) Why CMOs today need to “walk in the customers shoes.”
2) How to differentiate your company through the brand experience
3) Business to Business or Business to Consumer? Who cares anymore?
Marketing Made Simple TV “TV on the Web” is a weekly show premiering every Thursday at noon ET/9am PT. You will find the show at the show site Marketing Made Simple TV (http://www.marketingmadesimple.tv) and many syndication sites too.
About Margaret Molloy
Margaret Molloy is Chief Marketing Officer of the digital marketing company Velocidi. She’s also a graduate of Harvard Business School and a champion of women in business. You can follow her on Twitter at @margaretmolloy