MySpace, the Social Network that Keeps Coming Back

Five years ago, one may have been able to walk into a high school and find a select few who were using this social networking site. I remember hearing some of my classmates talk about it, but didn’t really care too much to investigate further. I eventually signed up for account, but it didn’t last long. I was much more attracted to Facebook. Myspace, founded in 2003, is a social network that is very much music driven. What Myspace’s current Press Room fails to mention, is that the company has had many ups and downs since 2003.

Brief timeline of Myspace’s History:

  • January 2004—MySpace officially launches
  • November 2004—MySpace already has 5 million registered users
  • July 2006—MySpace becomes number one visited website in the United States
  • December 2008—Reached its peak with 75.9 million registered users
  • April 2011—Site goes on sale

After the site went up for sale the question that floated around the web was, “Who killed Myspace?” Some say it was Facebook, others say Google. Even though it isn’t as popular as it once was, it still hasn’t technically been “killed” yet.

Late last year, Justin Timberlake announced the new MySpace via Twitter and mentioned that a select few would be able to participate in a private beta. It was official; MySpace had arisen from the dead.

[vimeo 50071857 w=500 h=313]

The new Myspace from Myspace on Vimeo.

MySpace has begun promoting its relaunch with a $20 Million Ad Campaign. Expected to cover all media, here is one example of their commercials. This one is entitled, “This is Myspace.”

[youtube http://www.youtube.com/watch?v=RB1HLmAXi8U?rel=0&w=600&h=338]

The site went officially live to the public, June 12, 2013.

What do you think of MySpace? Did you ever use it or do you use it? Do you think it will ever “die”?