Brandi Boatner is the Digital Experience Manager for IBM’s Global Technology Services in New York City. Her responsibilities include developing and driving digital communications that supports the way IBM engages with enterprise IT professionals in the digital world (including Websites, blogs, social media sites and mobile devices) globally. Prior to this role, Brandi was a member of IBM’s Global Business services working as an external relations professional where she was responsible for leading social and digital media strategies promoting IBM’s Institute for Business Value industry thought leadership and IBM’s C-Suite studies as well as leading multiple social activation initiatives for Global Services subject matter experts.
Boatner is also the former national president of PRSSA from 2008-2009 while attending graduate school at Hawaii Pacific University in Honolulu, Hawaii. She holds several leadership positions within in PRSA on both the local and national level serving as a member of the Board of Directors for the PRSA Foundation and serving as the co-chair of Social Media Committee for PRSA’s Technology Section. Outside of PRSA, Boatner is an advisory council member for the LAGRANT Foundation, an organization that supports minority students in marketing, advertising and public relations.
Brandi is a true advocate for diversity and the next generation of leaders in the public relations professionals, speaking around the US to various colleges & universities about the future of the industry. In her spare time, she enjoys swimming, shoe shopping, traveling the world, dancing, reading, hanging out with her friends in New York and spending time with her loving family.