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#SMAC: Social, Mobile, Analytics, Content

  • Post author:basilpuglisi
  • Post published:October 15, 2013
  • Post category:from the clubhouse

Social is platforms or software (apps included) used for communication to connect and interact. Mobile is the technology used to communicate; capture, create and share.Analytics is the information or data that…

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How To Measure Social Media Engagement

  • Post author:courtneyseiter
  • Post published:January 25, 2012
  • Post category:from the clubhouse

Some things just don’t like to be measured. How can you quantify how cute your baby is, or scientifically determine how much you love Monday Night Football?  At first glance,…

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SMC Book Club: Social Media Analytics Webinar Recap

  • Post author:SMCReporter
  • Post published:September 21, 2011
  • Post category:from the clubhouse

Earlier this month we introduced our September Book Club title, Social Media Analytics by Marshall Sponder. Thanks to our Social Media Book Club partners at McGraw-Hill, we were able to send…

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Read more about the article Facebook Changes: Progress Comes with Price

Facebook Changes: Progress Comes with Price

  • Post author:cube57
  • Post published:March 24, 2011
  • Post category:from the clubhouse

It seems almost daily that Facebook changes something about Facebook.  In case you’re not among its more than 500 million active users, here’s a recap of some recent changes:  …

Continue ReadingFacebook Changes: Progress Comes with Price
Read more about the article Is social media good for lead generation?

Is social media good for lead generation?

  • Post author:jlampugnano
  • Post published:February 10, 2011
  • Post category:from the clubhouse

Let’s put it this way: if the online space, especially a company’s website, is such a huge marketing tool—the place where the majority of consumers (or other businesses) go to find…

Continue ReadingIs social media good for lead generation?

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