Why I Stopped Saying Engagement
Towards the end of last year I actively stopped saying the word engagement. I made a point to question how and why I used it until I realized I needed…
#SMAC: Social, Mobile, Analytics, Content
Social is platforms or software (apps included) used for communication to connect and interact. Mobile is the technology used to communicate; capture, create and share.Analytics is the information or data that…
10 Tips on How to Establish a Guest Blogging Policy
Content is significant to every brand and their marketing strategy -- but content creation takes time, effort, planning, and well-equipped writers. Some brands have the staff to write and whip…
Debunk These 6 Myths about SEO to Optimize Your Site or Blog
You know why people still believe the Loch Ness Monster myth? They’re convinced no one’s found Nessie because they don’t know where to look... Rescue your content from the murky depths…
Content, Content, and…more Content
In the days of “content being king” many brands have recognized both the importance and value of content in their marketing strategies. Simply put, marketing without content is like peanut…
Introducing Social Media Club's Monthly Themed Content
Social Media Club will begin hosting themed editorial content for the first week of each month, with upcoming months focusing on social good/non-profit, healthcare, automotive and hospitality industries. As you…
Don't Confuse Content Curation for Content Filtering
Recently, the topic of curation has entered a few conversations with colleagues and I wanted to cover how curation is influencing much of the content we're consuming, and what the…
Where's the Beef?
As a social media consultant I’m frequently met with questions in regards to what constitutes “good content”, especially as it relates to blogs. I’ve been fortunate to work in a…
Tune into Social Media Clubhouse 6 Live Ustream
Social Media Clubhouse 6 kicked off yesterday in Austin, Texas. We've had jam packed days of programming being hosted on our UStream channel. Some of our speakers have included, Ask.com…
Social Media Clubhouse 6
For those who submitted panels to 'that big event in Austin next month' but your session was not selected, submit your idea to Social Media Clubhouse 6! Social Media Clubhouse…