Netflix Lessons Learned: PR & Social Media Opportunity
By now you have heard about the new Netflix rates scheduled to hit this fall. Most likely you heard about it from angry friends and colleagues, and all of the…
Social Media Crisis Communications: Southwest Rapid Rewards Backlash
As you’ve probably heard, especially if you are a frequent flier, Southwest Airlines has “improved” its rewards program and it is causing quite a stir in the social media world.…