Take a Tour of Dell’s Social Strategy with Alison Herzog
One look at the battleship gray cubicleland of Dell and you'd think this company is stuck back in days of "Dude, it's a Dell!" They started in Austin 30 years ago,…
Three Creative Ways of Using Google+ Hangouts
There are so many shiny new toys in the social media sphere…sometimes we can’t keep up. Google has a tendency to test out new ideas (remember Google Buzz?) and this…
What to Watch in 2012
Here are a few things to watch for in 2012, and a few tips to stay ahead. For many brands, 2011 was dedicated to monitoring the conversation, delving into location…
Social Business Snapshot: How 3 brands generate buzz by employing social technologies
Is your business creating buzz through social marketing? By definition, social technologies have the ability to facilitate and drive word-of-mouth marketing campaigns. Random House, Dell, and Einstein Bros. Bagels are…