Social Media and Celebrities: What Can We Learn?
We often talk about the ways in which businesses use social media to market their products. However, it might be just as interesting to look at the ways that celebrities…
Social Media + Business = Branding
A recent report from Social Media Examiner cites that businesses and social media have finally announced their love affair, with 90% of marketers indicating that social media is important for…
Blogging and Search: Like it or not, they go together like cookies and milk
A few weeks back, the New York Times ran an important story on the manipulation of Google search results by JC Penney, a major retail company. The manipulation wasn’t overt…
Let’s Strive for More Global Adoption before Renaming ‘Social Media'
I’ll start with saying, I think there’s a memo I didn’t receive the last few months. Seems there are some within our industry who feel the need to rename ‘Social…
#Cancersucks: How cancer survivors connect with Twitter
The cancer community is active and engaged in the social media space. Using Twitter, Facebook, blogs, and forums, cancer survivors use social media to connect with others and communicate with…
Memories Are Made of This … SXSW 2011 in Pictures
It is said that “A Picture is worth a 1000 words;” not surprising since over 80% of people learn and retain information visually. The benefits of using visuals in what you…
Publicity and Advertising through Social Media: The Essence
As I wrote in my last article, on the topic differences between Publicity & Advertising through social media, that both needs strategic approaches and that too, at separated lines of…
The Social Blogger: 5 Quick and Easy Tips to Create Effective Calls to Action
All of us want our blogging to reflect our voice, our personality, our point of view. Blogging should do all those things. And, for those of us who are blogging…
Social Media Club Launches Official Book Club Program & Upcoming Events (March 2011)
SOCIAL MEDIA CLUB LAUNCHES OFFICIAL BOOK CLUB PROGRAM Social Media Club is proud to officially announce our newest educational initiative, the Social Media Book Club. This program will highlight…
This is “The Age of Leadership.™”
The first line in Katalina Groh’s just released educational video “The Age of Leadership™” begins with “Everything around us is changing deeply and fundamentally not in one country, and not in one…