Commenting is part of “the social” in Social Media
Ever wanted to know why, although, you wrote a fabulous blog post which we all know you sweated blood for, you don’t get any comments? You are thankfully not alone.…
What is the Value of a Facebook Fan?
This question is at the core of many of our social media strategies. For many marketers, the exploration of the question distracts us from the holistic value of social media.…
Facebook Users: Protect Your Account. Change Your Security Settings to 'https'. Now.
Every day we hear about someone's Facebook account being hacked. One minute you are happily posting photos from your friends birthday, next thing you know your account is sending 'buy…
Facebook Changes: Progress Comes with Price
It seems almost daily that Facebook changes something about Facebook. In case you’re not among its more than 500 million active users, here’s a recap of some recent changes: …
Is Social Media Killing the Placement Ad? And Should It?
With so many companies using the social web these days, do they need to place ads to find new employees or can they just tap into their social networks? Sure, there…
Think like a ‘user’ not a ‘marketer’
I work in the world of web content, social media and online marketing. While every ‘expert’ insists that content is ‘king,’ it is also necessary to determine what ‘context’ you…
How to ensure that your Facebook Wall Posts are SEEN (Edgerank)
Are you busily growing your Facebook Fanbase? Got a few thousand fans? Maybe millions? Are you seeing results? Many of the marketers I meet tell me that they are struggling…
Three Tiers of Facebook Brand Page Execution: Which is right for your brand?
Here's a way to think of the opportunity: Facebook is it's own microcosm within the internet with 500 million users and more time spent than Google. Having a bold and…
Social Media Masters Workshop in San Diego, Presented by Social Media Club
World’s leading association of Social Media Professionals Presents High Value Workshop Focused on Developing Strategic Plans for Facebook, Twitter, LinkedIn and Monitoring Social Media Club (SMC) is producing a…
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