So You Want to be a Social Business
Over the past five years, sweeping changes have rocked both small business and multinational corporations on their heels. For most businesses everything has changed. If I'm not mistaken, Padmasree Warrior, CTO…
Social Media March Book Club Webinar Recap: Get Bold
Earlier this month we introduced our March Book Club title, Get Bold: Using Social Media to Create a New Type of Social Business, by Sandy Carter. Thanks to our book club partner Pearson…
Social Media February Book Club: The Social Media Strategist
We are excited to introduce our Social Media Club February Book of the Month, The Social Media Strategist by Christopher Barger. Christopher Barger, the award-winning former social media director at General…
Liz Albert (Ascendant) Shares Social Business Insights with Chris Heuer
Social Media Club had the pleasure of attending Le Web 2011 back in December, where our Founder and Chairman, Chris Heuer interviewed Liz Albert, Director of Marketing of Ascendant to discuss one of…
Sandy Carter (IBM) on What it Takes to Become a Social Business
In this 17 minute conversation, Chris Heuer dives deep into what is required to become a Social Business with Sandy Carter, IBM's Vice President, Social Business and Collaboration Solutions Sales…
Social Media and the Organization – An Interview with Kathy Mandelstein
As Social Media matures, its impact on the organization expands to new functions. This makes the management of the technology, content, platforms and increasingly challenging. This is made even more complex by…
Case Study: How IBM Does Social Business
There has been a lot of advanced conversation around the topic of 'Social Business' and it is gaining momentum because more large organizations are striving to put social at the core…
#BizForum Chat Hosts Social Media Master Kat Mandelstein
Social Media Master Kat Mandelstein will be joining #BizForum Chat on Wednesday, September 14th, 8pm to 9pm EDT to discuss, Whether or Not Social Business Inevitable? Social Media Club, in conjunction with Sensei Marketing, is providing…