Segmentation is dead, the interest graph killed it
During a recent discussion at work (Sailthru) my colleague Amy declared “segmentation is dead”. It’s something that struck me as a really important statement because I think she’s right, and…
Social Media is all Unicorns and Rainbows after all
Remember the good old days where the social media was all fuzzy and warm and everyone was your friend. “Social Media” was a special place where people gave each other virtual…