Introducing Social Media April Book Club: Optimize by Lee Odden

Finally, our Social Media April Book Club let’s us explore the world of search with leading search marketer Lee Odden, author of Optimize: How to Attract and Engage More Customers By Integrating SEO, Social Media and Content Marketing. Lee serves as CEO of TopRank Online Marketing, recognized as a leading business blog by Advertising Age and […]

Search & Social: How to Lick Your Blogging Competition & Other Sweet Tips

So you blog for your company, clients, and yourself? How would you like to receive more traffic every time you write for your clients from social media, but also search engines? How would you like ongoing traffic like a content stock portfolio that grows every year? You might say, “Sure, doesn’t everybody?” In this post […]

Incorporating More Search Into your Social

Last week I attending Search Engine Strategies Conference in Chicago and was blown away by the quality of content and amount of information I was absorbing over a three day period. After a conversation I shared with Chris Heuer and Matt Murray at Blog World Expo 2010, they discussed the importance of changing verticals aka […]