SoLoMo is shorthand for Social, Local and Mobile. Almost every app you see and use has elements of SoLoMo. They are mobile. They connect us to some aspect of social media. And…
First people feared giving your credit card number over internet versus giving it to an operator on the phone...now we are using the phone to swipe your credit card via an…
Mobile fitness applications that put social at their core are shaping the way that we work out. Mobile apps like Runkeeper and iMapMyRIDE allow users to receive virtual support from…
Are QR codes just a fad that marketers care more about than consumers? Or are they an essential tool that gives meaningful benefits to the people who use them? The…
Geolocation is certainly a hot topic, with everyone from social network operators to app developers looking to find ways to include location information and hopefully monetize it. But geolocation information…