Board of Directors

Meet the leadership team behind Social Media Club Des Moines. Interested in volunteering or joining a committee? Contact one of us today!


Shari Saunders



Shari Saunders joined Strategic America in March of 2017 after previously holding the position of communications and marketing coordinator for Associated Builders and Contractors of Iowa in Grimes and interning with West Bank in West Des Moines. Shari is a 2014 graduate of Grand View University with bachelor’s degrees in marketing and journalism and has more than six years of experience in social media strategy, public relations and project management. On the strategic communications team at SA, Shari leads social media strategy, content ideation and integrated communications projects for multiple clients. Shari is the 2020 board president of Social Media Club Des Moines and treasurer elect for Public Relations Society of America, Iowa Chapter.


Katie Rielly

Hashies Director


Katie Rielly the Marketing Coordinator for the Iowa Events Center where she acts as one of the leads for creating content for all venue social media accounts. She is an Iowa native who enjoys Iowa Hawkeye games, biking, yoga, and spending time with her family and two Boston Terriers.

Jamie Small

Jamie Lamb

Hashies Director-Elect

Jamie Lamb is currently a senior at Drake University, studying journalism, public relations and graphic design. Jamie also holds the role of strategic communications intern at Strategic America, where she manages the social media presence and content for multiple clients.


Niki Smith

Membership Director


Niki Smith is associate director of marketing and communications at Drake University, where she has worked for five years. She is also a volunteer contributor for the Des Moines Moms Blog, the director of the Beautiful Bulldog Contest at Drake University, and the 2018 winner of the Silver Social Media Professional of the Year Hashie award. She bleeds blue as a two-time graduate of Drake University and enjoys connecting people.


Peggy Fleming



Peggy is Director of Communications and Engagement at West Bank where she creates compliant social media content for the bank, manages promotional items and volunteer activities, and produces the employee newsletter and intranet. She is a graduate of Drake University School of Journalism and Mass Communications. In addition to serving on the SMCDSM board, Peggy serves on the national board of directors of the Association for Women in Communications (AWC) and is treasurer and immediate past president of the Greater Des Moines Chapter AWC. Peggy does social media for both the AWC HQ and her local chapter and is most proud of creating a national level blog at to give members across the United States a place to share their expertise in the many disciplines of the communications industry.

sam small

Sam Bedford

Promotions Director

Sam is the Digital Marketing Manager for the YMCA of Greater Des Moines, where she creates content and oversees the Y’s social media, website, app, e-newsletters and branding compliance for the association and eight branch locations. She has always had a passion for learning and enjoys all things social media and marketing. She graduated from Iowa State University’s Fine Arts program with a minor in Business. In her free time, you can find Sam checking out local restaurants, attending concerts, seeing the Civic Center’s current show, finding new things to try and do, or teaching painting classes for Art Uncorked.


David Derong

Programming Director-Elect

David Derong serves as a communications specialist for the City of Des Moines, helping more than 200,000 residents connect with the people that serve and represent them. David is a graduate of Iowa State University and has previous experience working on a local morning show crew, producing videos for actuaries and managing social media for the Des Moines Downtown Farmers’ Market and various downtown festivals.

Officers: The Board of Directors

As a board you are required to fulfill the chapter’s mission of growing the organization, provide benefits to its members, manage the day-to-day activities of the club, and to establish the chapter as a prominent community in the social media space. 


  • Current SMC membership.     
  • Board members should be leaders, proactive, organized, communicative, ambitious, passionate, and curious.
  • Have the ability to plan and manage events, including booking speakers, securing venues, and promotion.
  • Be comfortable socializing online and in person.
  • Has demonstrated understanding and passion for social media platforms.


  • Attend events hosted by the chapter throughout the year.
  • Actively contribute ideas for enhancing membership and engaging the chapter.
  • Build committees to support your position.
  • Be able to fulfill all the requirements of your role.
  • Attend board meetings.
  • Mentor successors for your role.
  • Share events and news about the chapter on your own public social media profiles.