Tess Talks Social Media for Communicators

Tess Staadecker presented a short wrap up at our April meeting from the Social Media for Communicators Conference she recently attended in Las Vegas.

She opened with a quote from Charles Darwin:
It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.

She then talked about the Motrin Moms controversy, where an ad campaign that Motrin intended to be tongue in cheek, turned out to be received as insulting, and a Twitter storm ensued. Motrin quickly pulled all the ads and apologized to the moms community. You can watch the YouTube video here.

Here is a short video of Tess’s presentation:

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Mahalo to Cleo Brown and ING Direct for hosting our monthly meeting again. Mahalo to Shane Robinson of Bare Feet Studios for filming and editing this episode.

One thought on “Tess Talks Social Media for Communicators

  1. You’re presentation is very easy to follow. You provide a systematic, easy to follow hands on learning process. Fantastic presenter and educator.

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