SMC Digital Talk Forum 2020
Forum Hosts
Ali A. Sabkar
Global Chairman
Social Media Club
Caroline Jones
Executive Director
Social Media Club
Lewa H. Abukhait
Global Board of Directors
Social Media Club
Speakers
12:30 PM CDT
THE CONTENT PIVOT: ADAPTING YOUR SOCIAL MEDIA STRATEGY TO CORONAVIRUS TRENDS AND NEW USER BEHAVIORS
Jason Keath
CEO
Social Fresh
View Slides
12:40 PM CDT
PROSPECTING AND SELLING DURING THE COVID-19 NEW NORMAL
Tim Hughes
CEO & Co-Founder
DLA Ignite
View Slides
Tim Hughes is universally recognized as the world leading pioneer and exponents of Social Selling and he is currently ranked Number 1 by Onalytica as the most influential social selling person in the world. He is also Co-Founder and CEO of DLA Ignite and co-author of the bestselling books “Social Selling – Techniques to Influence Buyers and Changemakers” and “Smarketing – How To Achieve Competitive Advantage through blended Sales and Marketing”. Both published by Kogan Page.
1:00 PM CDT
EMPOWERING BRANDS TO THRIVE IN A DIGITAL ECONOMY DURING COVID-19 AND BEYOND
Laura Bedrossian
Vice President, Social Strategy
Hot Paper Lantern
1:10 PM CDT
THE FIVE FACTORS FOR ICONIC SOCIAL MEDIA IN A POST-PANDEMIC ECONOMY
Scott McKain
CEO
Distinction Institute
View Slides
1:20 PM CDT
HOW TO CREATE A 21ST CENTURY BRAND ONLINE
Ariel Rubin
Director of Communications
Kum & Go
View Slides
1:30 PM CDT
HOW TO BECOME A REAL MARKETING PRACTITIONER AND BUILD YOUR PERSONAL BRAND
Vladimer Botsvadze
Entrepreneur, Influencer, Fortune 500 Consultant and Keynote Speaker
1:40 PM CDT
MAKING IT EASY FOR YOUR CUSTOMERS – CX IN THE COVID-19 ERA
Nick Sargent
Vice President
Standing Partnership
View Slides
Nick Sargent is vice president for Standing Partnership in St. Louis. A customer experience (Cx) and growth consultant, Nick works with executives embarrassed by high customer churn, frustrated their company isn’t growing wallet share or confused by slow growth. In a business environment where buyers are both empowered by technology and bombarded by sales in marketing because of it, Nick shows businesses how improving Cx improves customer retention and improve customer lifetime value (CLV).
You can find Nick’s Cx podcast and written content at standingparership.com/blog and on social at twitter.com/nicksargent and linkedin.com/in/nicksargent.
1:50 PM CDT
CHANNEL EXCLUSIVITY
Vincent Orleck
President
Social Media Club Phoenix
View Slides | View Transcript
2:00 PM CDT
WHY SOCIAL & MESSAGING CHANNELS ARE ESSENTIAL FOR ORGANIZATION SURVIVAL
Grad Conn
Chief Experience & Marketing Officer
Sprinklr
View Slides
2:20 PM CDT
JOURNALISM DURING A PANDEMIC: COVERING COVID-19 NOW AND IN THE FUTURE
Nicole Schuman
Reporter
PRNEWS
2:50 PM CDT
HOW TO USE PR TO BUILD YOUR BRAND AND BUSINESS
John White
Founder
Social Marketing Solutions
3:00 PM CDT
3 ACTIONABLE STEPS TO START SELLING ONLINE
Benjamin Naim
Managing Partner & Founder
Insign LA
View Slides
3:10 PM CDT
THE DIGITAL DECADE IS ACTUALLY THE HUMAN DECADE
Brandi Boatner
Social & Influencer Communications Lead, Global Markets/Brand Communications Manager
IBM
View Slides
3:20 PM CDT
WHAT BRANDS SHOULD KNOW ABOUT THE IMPACT OF COVID-19 ON SOCIAL MEDIA MARKETING
Amine Bentahar
Chief Operating & Digital Officer
Advantix Digital
3:30 PM CDT
HOW TO CONNECT WITH PEOPLE NOW AND POST COVID-19
Ernesto Verdugo
Co-Founder & CEO
Speak Internationally
3:50 PM CDT
CIO OPPORTUNITIES DURING THE PANDEMIC AND BEYOND
Michael Krigsman
Industry Analyst & Host
CXOTalk